Fraser Communications

Additional Work

Leaf Icon Girl Scouts of Greater LA

Girl Scouts of Greater LA had a unique challenge: how do you translate the convenience and temptation of in-person cookie selling to the internet? Because of the coronavirus pandemic, we needed to help GSGLA do just that. So, we tapped into what makes Girl Scout Cookies, well, Girl Scout Cookies, with a multi-pronged social media campaign that focused on the one-of-a-kind taste, the nostalgia, the girl power, and the fun of finding YOUR favorite cookie (because everyone has a favorite). The results? Sweet, sweet success! And that success continued after the pandemic – not just for cookie sales, but also for recruitment efforts. We helped the GSGLA create fun & engaging outdoor billboards to place in a high-impact location during their membership recruitment period.

Leaf Icon Ontario International Airport

To support this active and ambitious airport, we did everything from a new logo to a slogan that communicated how easy it was to fly in and out of Southern California at Ontario. Our efforts coincided with the growth of the Inland Empire, and were successful in making Ontario the fastest growing airport in the US. We also provided communications to their carrier customers, to drive more business to Ontario.

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